Ted Talks

Our 3 Favorite TED Talks You Must See

By | Business Strategy, Food For Thought, Friendly Advice, Marketing, Networking, Social Media, Trends

TED Talks are a big part of the Printing Solutions culture. They’re a great way to educate ourselves on specific topics without added bias, opinions, or unnecessary influence.

We go to TED talks for inspiration, education, and as an entertainment resource. Every so often, someone on the team will find a useful TED talk and share it with the entire team. Read More

About CMYK Printing

Everything You Need to Know About CMYK

By | Design, Friendly Advice, Print Marketing Advice, Printers, Printing Trends

In the world of printing, finding the right color is far from an exact science. Each individual ink and printing method gives slightly different results, and matching the colors of a new project with those of a previous one can be difficult. Fortunately. CMYK printing gives very similar results at a high quality. Here’s an inside look at the most popular printing method with everything you need to know about CMYK. Read More

blue pencils

10 Things You Never Knew About the Color BLUE

By | Brand, Food For Thought, Marketing, Print Marketing Advice, Printing Trends, Trends

Here at Printing Solutions, we’re big fans of color. Each carries its own special meaning and can be a tool to influence an audience just by how it’s used in your branding materials. But one color we’re particularly fond of is blue … in case you couldn’t tell from our own brand! As it turns out, there’s a lot more to blue than meets the eye. Here are 10 things you didn’t know about the color blue. Read More

How to Stay Focused Throughout the Day

How to Stay Focused Throughout the Day

By | Business Strategy, Food For Thought, Friendly Advice

We’ve all been there. You’re focusing on your daily task list when suddenly a surprise meeting derails your entire morning. Or maybe the mid-afternoon slump hits and all you can think about is a cup of coffee.

It’s easy to lose focus, but getting back in the zone is a different story. Yes, it’s something the Printing Solutions team struggles with from time to time, just like anyone else. Fortunately, we have a few tricks we use to get ourselves back on track and stay focused throughout the day. Read More

Before and After the Creative Process: See the Life Cycle of a Branding Project

Before and After the Creative Process: See the Life Cycle of a Branding Project

By | Brand, Business Strategy, Design, Food For Thought, Friendly Advice, Logo, Marketing, Print Marketing Advice, Printing Trends, Social Media

Here at Printing Solutions, we love helping businesses refine and share their brand through print. Our branding package is a popular choice among business owners who are looking for a little guidance in how to put their company out there and want us to work our magic. Read More

Business Card Upgrades

5 Fun Upgrades to Your Business Cards

By | Brand, Business Cards, Business Strategy, Design, Food For Thought, Friendly Advice, Logo, Marketing, Networking, Print Marketing Advice, Printers, Printing Trends

Here at Printing Solutions, we firmly believe that people should be impatient to hand out their business card. Once you start to lose that spark, it’s time to consider upgrading to a look that is more current and eye-catching. We provide the best solutions for our clients, and often, they include one of these 5 business card upgrades. Take a look: Read More

Saving Money on Design

5 Quick Tips for Saving Money on Design

By | Design

Not every business has an in house designer or marketing person, but design needs pop up ALL the time. For big projects, you obviously want professional support, but what about all those little everyday needs? Maybe you’re publishing a blog of your own, and you need featured images. Or you need a poster made for the office party. Or a quick mockup for a new page on your website. How do you get it done quickly and cheaply? Here are 5 great tricks for saving money on design:

1. Use an Online Design Tool

For simple designs, try using an online design tool like Canva or Pixlr. Built for the non-designers, these tools help anyone with a computer produce great graphics. Canva comes preloaded with thousands of free images so that you can bust out great designs in minutes.

2. Use Stock Images

A picture is worth a thousand words, but with sites like iStock.com they can also cost a thousand credits :-). I’ve been using Freeimages.com for years to find high quality stock photos for any purpose. Recently, I’ve found DepositPhotos to be another great paid resource that’s more affordable.

3. Outline Before You Design

Have you ever tried to describe something to a designer and gone through revision after revision trying to get it right? For web designs, use the free tool Moqups to drag and drop elements of a website and create a wireframe (undesigned rough draft). Then, your designer can get to work with a better idea of where to start, saving you from wasting any time.

4. Get Cheap and Fast Help

Professionals like the designers at Printing Solutions are around for a reason. They help you create big campaigns, new web projects, and amazing things worth printing. But, if you find yourself reaching out to your neighbor’s sister-in-law or computer savvy grandson for those little tweaks you need done yesterday, take a look at Swiftly or Fiverr. These services offer quick designs for as little as $5.

5. Find Inspiration

Sometimes, all you need is great inspiration. For new branding or identity projects, I use Logopond and CardFaves to see galleries of amazing logo and business card designs. Picking a style to serve as an example of your vision can be a great starting point for your designer. Need more inspiration? Pinterest is a great tool for browsing the creative creations of the world. With the right tools, you can ensure even the projects without a budget come out beautiful. For everything else, ask the pros. Looking for more tips and tools? Get access to 450+ web services and counting from Chris Ronzio here: http://chrisronzio.com