Most people are aware of the potential that social media has to offer when it comes to growing their businesses. It can be challenging, however, to know which social media channel will be most effective for a specific business and why.
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How To Determine If Your Marketing Plan Is Working
Almost as important as having some kind of marketing strategy in place as you work to grow your business is having a way to measure its effectiveness and success. Your marketing strategy should be evolving and changing as you reach different stages of your business. But if you’re unable to get a read on how […]
5 Ways To Reinforce Your Company Values
There is always a sense of pride, enthusiasm and relief that comes when a business is able to clearly define their company values. It might appear as an easy task to someone who hasn’t done it before, but it really isn’t, especially if you are hoping to make those values stick. Once you have decided […]
Which Type of Brochure is Best For My Business?
A brochure is the perfect way to represent your business in many different locations at once. It’s not possible for you to always be there when a potential client has a question or concern, but your brochure can help. To ensure your brochure is as effective as possible, you want something that is clear and […]
Learn How Successful Businesses Use Twitter to Gain Traffic
Most small businesses today are still learning and growing when it comes to the use of social media. What we have learned is that there is much to learn. Trends come and go and social media platforms continue to advance, so it can be somewhat difficult to know exactly how to use social media effectively.
The Trade Show Basics – What Essentials You Should Bring
A strong presence at a trade show has proven to be a very effective way of growing a business and contacting new potential clients and customers. Whether you’re an experienced veteran when it comes to tradeshows or you’re brand new to the process, there are certain things you don’t want to forget. No matter how […]
Undercover Marketing
Simply put, undercover marketing is the strategy of introducing a product to consumers in a way that does not seem like advertising. Sometimes referred to as stealth marketing, these strategies typically involve agents posing as regular everyday people who show products to others who are completely unaware they are being marketed to.
2015 Print Trends
Any discussion about marketing trends in 2015 will undoubtedly include a focus on social media, digital marketing and mobile, but what about print marketing? It’s no secret anymore that print marketing continues to play a vital role in the success of any company’s marketing success. The question is, what 2015 printing trends should you focus […]
Introducing the revolutionary PRINT+LIFE…
After years of writing and several months in the studio secretly recording our debut album, we’re ready to announce it to our fans. Welcome to PRINT+LIFE.
How to Help Your Employees Focus on Your Business Core Values
For some employees, the core values of the business they work for are that set of slogans they had to memorize when they first interviewed for the job. Your employees see them every once in a while at the bottom of an email. They probably don’t have them memorized, let alone implement them in their work.