When you think of stickers you probably picture the pack of small, glittery adhesives that came in specialty coloring books when you were a kid. But unless your business sells coloring books, those cartoonish stickers really aren’t going to benefit your marketing strategy. Fortunately, there’s a lot more to stickers than the arts and crafts […]
Category: Marketing
Our 3 Favorite Business Cards from 2015
At Printing Solutions, each client we work with is a special experience. Our clients are of all different walks of life, from barbers to bloggers to body sculptors, and each project brings its own rewarding journey. But each year, some projects rise above as shining examples of our best work. Our favorite business cards from […]
How to Choose the Best Fonts for 2016
A picture’s worth a thousand words, but if you’re a savvy business owner, you probably know that the font you choose for those thousand words is pretty important too. “It’s just like the filter that you put on a photo; it says a lot about the person and who they are. That’s what font faces […]
5 Reasons You Need a Business Card
These days, nearly everyone has a business card. Whether it’s one provided by your company for the position you fill or it’s one you purchased for yourself, chances are good that you’ve had a business card at some point in your life. Studies show that having a business card is important. Sales increase 2.5 percent […]
5 Innovative Ways to Use Print Marketing
It’s not uncommon for print marketing to feel tired and overdone. In today’s web-centric world, we constantly want brighter display graphics and extra features, and print sometimes struggles to keep up. But digital isn’t everything, and in some areas, print decidedly has the upper hand.
Jump on the Bandwagon with Wide Format Printing
Marketing and promotion are as vital to the health and sustainability of a small business as the blood flowing through our veins is vital to our bodies. One of the most effective ways to get people’s attention is through the use of eye-catching images and graphic design. In this era of “too long; didn’t-read”, a […]
5 Ways Tech Companies Use Print to Get More Sales
As a tech company, your mission is to sell a vision of the future with your product. Sometimes the best way to sell the future is by using the techniques of the past. Just because you’re trying to sell the world on something new doesn’t mean you can’t use old, tried-and-tested methods of generating sales […]
Love Your Results with EDDM
Think back to when you first opened your business. There you were, new to the neighborhood and more than likely wishing for some way to announce your presence to the world. Wouldn’t it have been fantastic if you had been able to send a postcard to every single person in the neighborhood?
5 Reasons Why Your Print Material is Ignored
Time, research, and experience have proven how effective print marketing can be in getting your brand and message across to your specific audience. Now more than ever, print marketing helps to solidify your presence by backing up what people might see on your website and social media channels.
Train Your Staff to Get the Most From Your Trade Show Booth
In the time leading up to a trade show, with all of the many items that you need to check off your to-do list, it can be easy to overlook one very essential preparation. This essential preparation is training the staff who will be manning your trade show booth. No matter how amazing your booth looks or […]